An Enhanced, Immersive, Adaptation of the Civil Rights Heritage Center's African-American Landmark Tour
Challenge: 1. Visitiors did not engage with the Civil Rights Heritage Center's African-American Landmark Tour. 2. Just picking up a brochure at the center to tour sites was difficult to use and disinteresting.
Approach: 1. Create an app that navigates users to each location on the tour. 2. Engage visitors by providing an experience where visitors can view relevant historical photos of each site overlaid on top of the physical location. 3. Later iterations included historical narratives that the user could listen to at each location.